IA Design & Usability: Steven Heitman, Sr. User/Design Researcher, Information Architect, User Experience Designer, Project/Product Manager, Mentor, Usability Expert/Testing, Director

Sr. User/Design Researcher / Information Architect Specialist

User Experience Designer

Updates—What I Did

Relevant to my career path, as it relates to being a professional
senior-level user/design experience researcher, information architect and design practitioner, user experience designer, interaction designer, product designer, user-centered designer, project/product manager, usability tester, and director.

Updates—Specific To

User/design research, information architecture, user experience design, mobile user experience, navigation design, interaction design, user interface design, Internet design and technology, intranet information architecture, rapid prototyping, paper prototyping, Adobe Creative Suite, computer/Web programming, Dreamweaver, HTML, CSS, HTML5, CSS3, Search Engine Optimization, Web usability, product design, project/product management, and usability testing.




Law of Attraction Life Coach Certification (Accredited) ( March, 2020 )

Improving Product Decision
Making with User Research

Participated in workshop ( March, 2019 )
About leadership and research skills

General Assembly
World IA Day 2019: Design for Difference

Participated in workshop ( February, 2019 )
About leadership and research skills

From Market Fit to Hyperscale:
Optimizing Products at Different Growth Stages

Participated in workshop ( January, 2019 )
About leadership and research skills

Elevate Your Product Leadership Skills

Participated in workshop ( February, 2018 )
About leadership skills

Designing for Behavior Change

Participated in workshop ( January, 2018 )
User-centered design
Design patterns
Psychology and research

Nailing Product Market Fit

Participated in workshop ( November, 2017 )
About what UI means in projects and results
Strategy and execution of product initiatives

Google Launchpad
Building Smart Search Products with Machine
Learning and Deep Learning

Participated in workshop ( September, 2017 )
About what it takes to build machine learning
How YELP is using deep learning to identify photo

An Evening with Eye Tracking:
Concepts and Applications

Participated in workshop ( September, 2017 )
Tested out devices

Using Qualitative and Quantitative Data
to Inform Product Decisions

Participated in workshop ( June, 2017 )
About making good product decisions

Google Workshop for Design Sprint Process

Participated in workshop ( August, 2017 )
User research methods—IDEO/Stanford’s d.school

Google Workshop for Design Sprint Process

Harvard University, Harvard i-Lab

Reviewed online video; Increasing Your Creative Capacity
( November, 2016 ).

Creativity is one of the most essential and vital attributes for being a successful entrepreneur. But how exactly does one increase their ability to think and act creatively?

In this session, award winning educator and artist Art Sherwyn will walk through the creative process and illustrate methods for training the intellect how to gain passage into the world of creative thought; within this world will lie the tools for creative problem solving and invention with focus on using these techniques to drive innovation within your own venture.

Art will also share the unique alignment the arts have with the human side of entrepreneurship and connection to the stability and longevity of your venture and quality of life. This workshop will provide very practical information which is easily adaptable. It is designed to be highly participatory and hands-on.


Stanford University

Reviewed online video; cutting edge research within the human-computer interaction (HCI) field ( June, 2016 ).

Ongoing Professional Development

BayCHI was founded in 1989 by people who knew each other through SIGCHI and wanted to create a local technical community of HCI professionals. Don Patterson, co-founder and membership chair, describes BayCHI’s start:
At CHI+GI 1987, Kate Ehrlich of the Greater Boston SIGCHI (the first local ACM SIGCHI Chapter) sparked Sue Koopman’s imagination with her stories about the great things happening at the local Boston SIGCHI. With all the computer-related activity in the San Francisco Bay Area, Sue figured we should be able to establish a vital local CHI community as Kate and others had done in Boston.
BayCHI meetings and workshops
PARC events
Hire Smart by Intuit and LinkedIn; workshops


PARC (Palo Alto Research Center)
George E. Pake Auditorium
3333 Coyote Hill Road
Palo Alto, CA

BayCHI Meetings

At BayCHI meeting PARC.

At BayCHI meeting PARC.

At BayCHI meeting PARC.

At BayCHI meeting PARC.

Learning new things about user research, information architecture, user experience design, interaction design, mobile device design, interface design, game design, project/product management, computer/Web programming, and usability testing all the time; lectures and hands-on experience workshops.

CCSF Computer/Web Programming Courses (1 Semester)

CS 111A, Intro. to Programming: Java Programming

Introduction to computer programming and problem solving. No prior programming experience required. Course concepts include: problem solving techniques, algorithms, program design, control structures, methods, arrays and use of the Java programming language. C-ID COMP 112; UC/CSU.

Due to time constraints, I was not able to complete this course. However, I read the textbook at home, and I studied it diligently. I learned so much from just studying on my own, including the additional work with other Professors.

Craig Persiko’s Links for Programmers

CCSF Computer/Web Programming Courses (1 Semester)

CNIT 132, Intermediate HTML, HTML5 & CSS3

Use of HTML [HTML5] to publish information on the World Wide Web, including the use of color, images, tables, and frames. Cascading Style Sheets [CSS3] are used to standardize the appearance of information within a page and across pages in a site. Introduction to scripting languages, Dynamic HTML, forms and CGI. Introduction to secure data transfer. Discussion of privacy, copyright, and accessibility issues. Hand code Web pages using HTML and XHTML and publish with FTP; CSU.

Textbooks and links:

Basics of Web Design: HTML5 & CSS3, 2/E
Web Development & Design Foundations with HTML5, 7/E
CNIT Computer Networking & Information Technology

Web Standards, HTML5, CSS3 and Web Accessibility


Steven Heitman, Sr. Information Architect (IA) Specialist, User Experience Designer, Project/Product Manager

Steven Heitman
Sr. User/Design Researcher
Information Architect
User Experience Designer
Interaction Designer
Product Designer
User-Centered Designer
Usability Tester
Technical Writer
Corporate Trainer
Project/Product Manager

Sweet Code Points after BayCHI Meeting

Café Venetia is where we go for coffee, tea, chocolate sweets, cocktails, and Italian pastries (very yummy!), after BayCHI meetings in Palo Alto, California, near Stanford University. We like to further discuss the ideas and concepts we learned at BayCHI meetings, including:

How it applies to user research, information architecture, interaction design, user experience design, design, game design, exhibit design, signage design, interface design, drafting and sketching, user flows, wire frame mockups, mapping and diagramming, computer/Web programming, HTML5, CSS3, mobile device design, human-computer interaction, user-centered design, textbooks from well-known authors, project/product management, and usability testing.

At BayCHI meeting PARC.

visit cafe

Café Venetia
Stanford University

AcademyX Computer/Web Programming Courses
HTML5 and CSS3

HTML5 & CSS3 Certificate
HTML Fundamentals Certificate
HTML Advanced Certificate
CSS Fundamentals Certificate
CSS Advanced Certificate
JavaScript for Non-Programmers Certificate
Ajax Fundamentals Certificate
Dreamweaver Fundamentals Certificate
Dreamweaver Intermediate Certificate
AcademyX expert computer training
Ruven Hannah, professor, technical training

Additional Computer/Web Programming Education

Reading books on computer/Web programming


Adobe Dreamweaver CS5 Classroom in a Book
Adobe Dreamweaver CS5.5 Developing Mobile jQuery, HTML5 & CSS3
Visual Quickstart Guide: Dreamweaver CS5
Aptana RadRails: An IDE for Rails Development
Dynamic Web Programming
Visual Quickstart Guide: HTML5 & CSS3
Visual Quickstart Guide: CSS, DHTML & Ajax
Visual Quickstart Guide: HTML, XHTML & CSS
Visual Quickstart Guide: Styling Web Pages with CSS
Visual Quickstart Guide: JavaScript
O’Reilly: CSS The Definitive Guide
O’Reilly: HTML & XHTML The Definitive Guide
O’Reilly: JavaScript The Definitive Guide
O’Reilly: Learning PHP, MySQL, & JavaScript
Microsoft: Visio 2010
Using Microsoft Visio 2010


Adobe Creative Suite (design premium) 5 & 5.5 (softwares) 2011
OmniGraffle (software) 2011
MS Office (software) 2011
MS Visio (software) 2011

Experience Workshops Usability Week NN/g—Dr. Nielsen, Ph.D.

Information Architecture 1: Structuring, Organizing Web-Based Info*
Information Architecture 2: Navigation Design**
Usability in Practice: 3-Day Intensive Camp
Fundamental Guidelines for Web Usability

* NN/g instructor: Ms. Whitenton, Master of Library and Information Science degree from University of Washington.

** NN/g instructor: Ms. Whitenton, Master of Library and Information Science degree from University of Washington.

Learning by doing experience workshops...wire frame mockups; mapping and diagramming.

Experience workshops are a great way to enhance IA/UXD skills.

Other Topics Included

Interaction Design
Mobile User Experience 1 & 2
Designing Complex Applications & Websites 1, 2 & 3
Intranet Information Architecture 1 & 2

Professional Qualifications

Syponses of Curricula

University Accreditation

Western Association of Schools & Colleges (WASC-ACSCU)


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Steven Heitman
IA Design & Usability

Sr. User/Design Researcher
Information Architect
User Experience Designer
Interaction Designer
Product Designer
User-Centered Designer
Usability Tester
Technical Writer
Corporate Trainer
Project/Product Manager

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Updated: September 1, 2020